Monday – 10:30 a.m. Breakout Sessions

Cobre Más, Pierda Menos: Estrategias Inteligentes para Potenciar su Portafolio BHPH

Presentado por César Stark (CEO de S&S Motors) y José (Pepe) Muñoz (Presidente de Gael Auto Sales)

¿Está cansado de perseguir pagos y ver cómo su portafolio pierde valor? ¡Es hora de cam-biar el juego! En esta sesión diseñada especialmente para concesionarios Buy Here Pay Here, descubrirá técnicas probadas para mejorar su gestión de cobranzas, reducir la mo-rosidad y fortalecer la salud financiera de su negocio. Aprenderá cómo implementar pro-cesos de cobro más eficaces, conectar mejor con sus clientes y usar herramientas clave para mantener su portafolio en crecimiento constante.

Recupere el control, aumente sus ingresos y haga que cada contrato cuente. ¡El mo-mento de actuar es ahora!

—BHPH/Spanish—

Buy Here Pay Here (BHPH) Texas Panel

Panelists: April Hanson (Coast to Coast), Juan Sabillon (Mi Tierra Auto Sales, Inc.) & Jon Turan (MCMC Coporate) 

Moderator: Cesar Torres (Lofi Motors)

We’re finalizing the details for this session—check back soon!

—BHPH—

7 Steps to Collections Call Success

Presented by Brent Carmichael – Director of  Education – NIADA

This session will cover how to effectively handle incoming and outgoing collection calls. The session will also include how to overcome common collections objections as well as securing more effective payment arrangements.

-BHPH-

Yes, You Can Do That, If You Did It This Way

Presented by Corrie Thompson – Director of the Enforcement Division – Texas Department of Motor Vehicles (TxDMV)

TxDMV Director of Enforcement, Corrie Thompson, has seen just about every type of dealer violation. She often points out that many dealers could have achieved the same results while staying compliant—if only they had done it the right way from the start. This session isn’t just about what NOT to do; it’s about how to get things done correctly while remaining within the rules.

-BHPH/Retail/Compliance-

SEO Insights In Google: LookerStudio & GA4

Presented by Jasmine Goodsaid – Reporting & Analytics Lead – Dealers United

How do you know if you’re getting Return on Investment (ROI) from Search Engine Optimization (SEO)? In this session we’ll show you how to get revenue reporting on organic marketing. Learn Key Performance Indicators (KPIs) for SEO, how to optimize Google Analytics (GA4) for SEO, and how to integrate Google’s free reporting tool LookerStudio with GA4 to get digestible SEO revenue metrics.

-Marketing-